Follow Us  
Churrascaria Plataforma - A Brazilian Rodizio in Manhattan
Post Feedback | Printer-Friendly | Send Article to a Friend
February 14, 2013 - by Ellis Nassour

Featured Listings
Carmel Car & Limousine Service Photos Carmel Car & Limousine Service· The ultimate in gracious and attentive service, perfect for ...

Carmel Car & Limousine Service Photos Dial 7 Car & Limousine Service· 24-hour, reliable, door-to-door transportation...

Carmel Car & Limousine Service Photos Go Airlink NYC· Direct, door-to-door transportation between Manhattan and JF...

Carmel Car & Limousine Service Photos SuperShuttle· Need a lift? Let SuperShuttle pick you up from your home, o...

Carmel Car & Limousine Service Photos MetroCard· The fastest and least expensive way to see all the famous pl...

Brazil is as much of an ethnic melting pot as the U.S., and this is reflected in the native cuisine. The variety of dishes is amazing, ranging from rice and beans and fish to pasta and chicken and pizza to kibbee. However, there’s one thing all Brazilians love: great cuts of meat. They love savory, prime cuts of beef and pork and traditional sausages.

Plataforma, NYC’s premier churrascaria (steakhouse), has long been a magnet for politicos, celebrities, locals, and visitors. It takes all Brazilian cuisine quite seriously, but it takes the rodizio style of dining to the nth degree.

Rodizio is the type of place where you pay a fixed price and waiters bring skewers of meats, chicken, and—a particularly Brazilian favorite—sausage to the table until you signal “Stop!” by flipping a card to red.

Thanks to the influx of tourism to tropical Brazil, it’s caught on almost as quickly here as it did there. Almost being the optimum word. Partner João de Matos (the unofficial “mayor” of Little Brazil, 46th St. btw. Fifth & Sixth Aves., owner of BACC Travel, and publisher of the Portuguese/English newspaper The Brazilians) says, “It’s a 75-year tradition born out of confusion. There’s an annual religious festival near Sao Paulo which attracts thousands. Years ago, there was only one restaurant and the pilgrims overwhelmed the kitchen.

“Orders got confused,” he continues, “and there was almost a riot. The owner had waiters pass the various meats around and let customers select. Before you knew it, rodizios were all over Brazil. This is the tradition my partner, Luis Gomes, and I wanted to bring here and make it authentic.”

Gomes adds, “Our goal is value for your money, exceptional food, service, and cleanliness. We’ve been consistent for 15 years.”

Begin at the gourmet salad station, teeming with four native casseroles and 40 rotating international choices: carpaccio (pounded, thinly sliced meat), sal picão (chicken salad), sushi, shrimp, and veggies. During Wednesday, Saturday, and Sunday lunch, Plataforma serves Brazil’s long-simmering signature dish, feijaoada—beef and pork with black beans, spices, and herbs.

Back at your table, waiters arrive with an eye-popping feast of huge skewers right off the cooking spit: succulent cuts of beef, pork loin and ribs, leg of lamb, chicken, and sausage. All are roasted to perfection, and carved to your desire. Sides include broccoli, potatoes, rice and beans, and fried bananas. Should you make it to dessert, passion fruit mousse is delicioso!

The restaurant is the annual recipient of Wine Spectator’s Award of Excellence and has a cellar of 18,000 wines and a lounge where Brazil’s national cocktail, Caipirinhas, are made to order from a choice of 28 cachaças.

316 W. 49th St., 212-245-0505; 221 West Broadway, 212-925-6969; churrascariaplataforma.com


Archives:

Related Articles
Most Popular Articles on CGNY
   ACTIVITY PLANNER
Arrival:
Click Here to open the calendar
Departure:
Click Here to open the calendar
Category:
 

JUMP TO CITYGUIDE LISTINGS

 · Theater
 · Culture/Museums
 · Sightseeing
 · Galleries

 · Nightlife
 · Family Fun
 · Places to Eat
 · Shopping in NYC

 · Activity Planner
 · Discounts
 · Hotels
 · Maps


 Advertising |  Add a Calendar Event |  Bookmarks |  Company News |  Contact Us | Jobs @ City Guide
 Suggest a Listing

 For More Content Visit: Concierge Choice Awards | Promenade Magazine | NY Metro Parents Magazine
Bar Bat Mitzvah Book | NYC Activities | NYC Dining | NYC Discounts | NYC Events
NYC Museums | NYC Shopping | NYC Theater

Contact us. All Materials Copyright 2014 Davler Media Group, LLC
View Privacy Policy | Terms of Service

HBO Shop Coupon - Buy More, Save More
Sony Store - Free Gift Card With $99+ Purchase
Intrepid Sea, Air & Space Museum Coupon - 20% Off General Admission, Space Shuttle & Guided Tours
NHL Store Powered by Reebok - 15% Off
Click Here for More Discounts...
· This Week in NYC
· Darbar - NYC's Home to Authentic Indian Cuisine
· DataVision to Open New NYC Flagship Store in June
· NYC Spring Sightseeing Special
· All Hail 'The King of New York' – Newsies Continues Its Broadway Reign
· Celebrate Administrative Professionals Week at Del Frisco's Double Eagle Steak House
· Where to Dine for Mother's Day in New York City
· The Best Live Music and Concert Venues in New York City
· Mother's Day Gift Ideas
· HBO Shop Coupon - Buy More, Save More
Click Here for More News...
Click below to contact our NYC Experts for suggestions on group activities & more:
Dining
Sightseeing
Nightlife
Theater 
Shopping
Transportation
buy tickets | find savings | set your itinerary
Chelsea
Chinatown
East Village
Financial District
Greenwich Village
Harlem
Little Italy
Lower East Side
Midtown East
Midtown West
Soho
Theater District
Times Square
Tribeca
Upper East Side
Upper West Side

LOGIN
 email:

password:


save
 Forgot Password?