USA Network’s NECESSARY ROUGHNESS Show Us Your End Zone Dance Competition at Times Square
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On June 5, USA Network invites New Yorkers to join NECESSARY ROUGHNESS star Callie Thorne in Times Square, where they can show off their best end zone dance moves for a chance to wow crowds of cheering fans—and win $25,000. For one day only, USA will transform a section of Times Square into an urban football oasis—complete with an authentic turf end zone—where football fans and dancing enthusiasts can strut their stuff while a DJ spins the latest hits. A jumbotron and bleacher seating will enable participants and passersby to check out the competition and watch a sneak peek of the upcoming season of NECESSARY ROUGHNESS. This stadium paradise will also offer giveaways and branded goodies, including custom jerseys for every end zone dancer, mini footballs, custom foam fingers and an Instaprint photo station (#NREZD), sure to create a Twitter frenzy. The event will take place rain or shine and is open to anyone, no skills required. Those who cannot attend can upload their end zone dance on a dedicated video hub at facebook.com/necessaryroughness.