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Advertising and Marketing in the Public Interest

Nov 13 | Wed | 6:30 pm - 8PM |
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Advertising and marketing agencies are helping more and more brands take a stance on issues and causes and cater to the public interest. Media pros explore how they traverse this new landscape, and discuss how to better connect with consumers' shifting expectations and buying behavior, and how everyone from account executives to creatives play key roles in campaigning for a cause.

Venue: Nyu Steinhardt, Department of Media, Culture and Communication

239 Greene Street, 8th Floor Map