Travel and lifestyle brand BÉIS invites you to celebrate its new collection and the evolution of its best-selling products through an immersive pop-up experience. Explore an interactive archive of the brand's original designs to today's reimagined styles through hands-on exhibits highlighting years of testing, refinement, and performance. Guests can shop the new collection, build their own bag sets, enjoy complimentary embroidery, and capture an editorial-style portrait as a keepsake.

On Thursday, July 16, from 4:00–8:00 PM, the pop-up will feature a live charm bar hosted by New York-based designer Susan Alexandra. With the purchase of a BÉIS bag (while supplies last), guests can create a custom charm or take home a ready-made design inspired by Susan Alexandra's signature colorful, joy-filled aesthetic.

The first 200 visitors will receive a gift and all guests will have the opportunity to trade in a pre-loved BÉIS Weekender, Mini Weekender, or Backpack for 20% off a new purchase (in-store only).

The event will run through July 18 with special programming each day.

312 Bowery Map
707-933-6832