Bushwick based Element Brooklyn opened its first pop-up shop in the South Street Seaport at 192 Front Street for the summer in partnership with the Downtown Alliance's RE:Store program.

Named The Gallery of Scent, The Element Brooklyn features a Scent Gallery, where guests smell and rate 30 different scent notes and then have their selections translated into a "scent aura archetype” followed by a Photo Booth moment to capture their Scent Portrait: a Polaroid-style print with the colors and textures of their chosen notes.

The store will also host candle pouring workshops and feature a refill bar with 10 of Element’s most-loved soap fragrances on tap. Customers can bring their own bottle to refill in the shop to reduce plastic waste, a major brand tenet, as well as shop the full product line in the retail section. The store is open Wednesday-Sunday now through Labor Day.

This entire Gallery of Scent experience in the store is free and candle workshops are $45.00 per person!

Known for their high quality hand soap, candle, lotion and hair care refills that are indistinguishable dupes of the designer originals, Element Brooklyn has created a fast growing niche, all out of their Bushwick factory.

192 Front Street Map
203-901-9558